For some reason I’m on the list of every PR firm with a client that needs to have its predictions for the upcoming year heard. Mostly their guesses are obvious and unhelpful, such as “cloud computing will continue to grow” or “cloud security will continue to be a concern.” People are really going out on a limb.
However, I see a few predictions over and over again. I suspect that many out there in the cloud computing market are beginning to believe them, so I need to point out some realities that are often overlooked or misunderstood.
The rise of multicloud to become “cloud agnostic” is the most common—and most concerning—prediction. I especially worry if the perceived benefit is that being cloud agnostic refers to environments that are capable of operating with any public cloud provider with minimal disruptions to a business.